Andi Smith

Marks & Spencer are a large UK food and clothing retailer.

• Led the technical build of a Christmas campaign built around heavy animation, taking the design concept through to a working web experience and prize reveal.
• Made the architectural calls on how each part was rendered, splitting the work between CSS, 2D Canvas, WebGL and video depending on complexity and performance cost.
• Configured and timed a large set of interdependent animations to hit the beats the creative required.

Fun fact: I also worked in-store at Marks & Spencer during college and university.